This video was created for my job as a graphic designer at University Housing at Cal Poly. The video was shown to incoming freshmen during their summer orientation as an introduction to life on campus.

My design campaign boosted resident and community advisor applications by 200 percent in 2009 at Cal Poly from prior years. These postcards followed the same general branding scheme as a series of large posters and multimedia presentations sent out to residents.

This postcard was designed for Cal Poly’s recruitment efforts withing the housing department. The cards were sent out to prospective candidates for a learning community coordinator position. The cards were meant to be reminescent of vintage landmark postcards from the mid 1900s.