Why can’t newspapers make money online? (Mashable) - So, they’ve got it all figured out? “The bottom line is this: the reason that newspapers can’t make money is because they’re pricing themselves out of the market.” It’s a lot more complicated than that. I like what Paul K. Ward says in the comments of the article: “Newspapers and other information outlets shouldn’t be setting sights on paying their costs, they should be focused instead on creating demand for what they offer at a profit. ” There are so many problems with the way many newspapers present and distribute news online that makes it less desirable than other outlets. And the fact that we’re still calling ourselves “newspapers” is problematic too. If that’s what we identify as, that’s what we prioritize, and the web will always be an afterthought. We are media companies. We have websites and newspapers. And we need to think creatively about the future of both. Create unique demand for our content online, then you can charge for it.
Category Archives: two cents
Just initiated the first of many changes to my “personal branding”
I hate going to conferences or speaking to classes and getting the question, “So, is ‘Michell’ your maiden name?” No, actually. It’s my middle name (pronounced ‘Michelle’) and I was stupid to start using that for my global username from the start. So I just changed my Twitter handle to @laurenrabaino. Yes, it’s a few characters longer, but it’s something I’ve needed to do.
The quick back story: I started using “laurenmichell” as a username for various accounts in high school, back when it wasn’t quite cool to use your first + last name. It was a middle ground between anonymity and true identity, and the spelling of my middle name is unique enough that I was able to grab that handle (mostly) everywhere. After using it for a few years, I’ve been scared to change it. Continue reading
If your website is full of assholes…
Aside
If your website’s full of assholes, it’s your fault. Anil Dash is spot on. Part of maintaining a news website is maintaining community and having high standards. He outlines five steps every website should take to keep their community in order. Because whether we like it or not, quality of our comments reflects on how our organizations are perceived, and the quality of comments that will come up moving forward.
How I lost my WordPress virginity
I started to write this post for the Carnival of Fail about CoPress. But I realized that the CoPress story wasn’t really mine to tell (passing the mic to Bachhuber) and didn’t end up writing a Carnival of Fail post. However, the interesting narrative that came out of my unfinished post is the story of my first WordPress installation and my introduction to a group of people who have shaped my life in ways unimaginable. I don’t have any friends left from my college experience except — and probably because of — the CoPress crew. So here’s my underwhelming story about losing my WordPress virginity (Spittle and Nacin might be interested, in the very least). Continue reading
Personal reflections on Osama Bin Laden’s death
I am from the generation shaped by 9/11.
I still remember that somber day in 2001. I was in seventh grade. I woke up to my dad watching TV, probably around 6 a.m. PST, telling me that a plane had just crashed into The World Trade Center.
I didn’t know what that building was. I didn’t know what it meant. But I knew that someone was intentionally trying to hurt a bunch of people. And I was scared. I ran across the street, knocked on the door of my cousin who lives there, and told her the news (except I said it was a plane full of bombs, because in my adolescent brain “terrorist attack” equated to bombings).
Learning from Patch
Aside
Five Things AOL’s Patch Is Doing Right. My latest 10,000 Words post about things we can learn about openness and transparency from Patch, despite other criticisms of the hyperlocal effort. These are easily-adoptable concepts for all newsrooms.
Reflections on Hardly Strictly Young

Last week I learned that David Cohn knows how to tell a joke, bust a move and host an awesome conference.
In all seriousness, the Hardly Strictly Young conference was a whirlwind of new people, old friends, big questions, bright ideas and lots of food. About 30 of us got together at the Reynold’s Journalism Institute in now tornado-stricken Missouri for a small conference gathering designed to compile alternate implementations for the Knight Commission’s report on informing communities.
We sat around for a full day in small, rotating brainstorming groups to tear the Knight Commission’s report to pieces and find ways to implement the very vague concepts recommended. Notably, the four topics we discussed:
- Journalism or media education at various levels
- How we can increase the sources of news providers
- Expand local media initiatives to reflect the “full reality” of the communities they represent
- Ensure that every local community has at least one high-quality online hub
Thoughts on using Facebook Connect
A former teacher of mine saw my recent post on 10,000 Words about The Washington Post’s news aggregation tool, Trove, and wrote me a concerned email. She’s interested in using the app, but doesn’t want to hand over all her information from Facebook. She asked for my thoughts:
I’m of the mindset that part of building the semantic web means being able to pass my information through various apps. That means giving up a tiny bit of privacy. But really, do I care about the kind of information they’re accessing (my interests, my likes, my jobs, my friends)? Not really. I don’t have a social security number and bank account stored in my Facebook. We’re talking about information that I publicly write about on my blog and would happily tell someone about if I met them on the street. Trading that for access to content that’s custom-tailored just for me… that’s worth it.
What VegNews should do now that they’ve been called out on using REAL meat stock photos
Yesterday, QuarryGirl.com broke the news after an informal investigation that VegNews — the world’s top vegan magazine — has been publishing stock photos of real meat alongside vegan recipes and articles (while making slight alterations like changing the coloring and removing bones to make it look more believable).

Needless to say, the vegan community is really pissed off about this, including a few of my die-hard vegan friends. I’ve been eating vegan since October, but I wouldn’t call myself die-hard. As a reader of VegNews, I certainly won’t be losing sleep over the issue. But as a community journalism aficionado, I think that the editors of VegNews should be the ones losing sleep for committing the No. 1 sin of niche publications and news organizations in the 21st century: Failing to understand the needs of its community and readers. Continue reading
My new crazy idea: Startup time.
I bitch a lot. I know. My recent post entitled, “‘We can’t find a web editor?’ Bullshit” was a rant about how behind college media is and how I would quit the school publication and start my own gig if I was still in college.
But I don’t like people who bitch and don’t execute. So I’m going to execute.
For those of you who don’t know, I left Publish2 in December. Since then, I’ve been interviewing at big media organizations across the United States. But every interview feels like a battle. I’m trying to convince people of my ideas and my enthusiasm, but am always countered with the question: “But, we’re a newspaper — how do you pull that off when our culture is so naturally resistant to innovation?” Well, at least they’re finally admitting it. That’s the first step to recovery.
When I graduated college in December 2009, I didn’t want to work at a newspaper because I didn’t want to be stifled. Lately, I’ve jumped off my high and mighty tower and decided that if newspapers are going to get anywhere, they need to hire more people like me who can help revolutionize from within (take Greg Linch, for example, hoppin’ on over to the Washington Post after leaving P2. Young brainz permeating big media). But now I’m in a new state of mind: If I want to be a part of the media revolution and help news along its winding journey, I can do that from outside of a traditional newsroom. In fact, I can start my own newsroom.
So here’s the buried lede. I am very seriously considering going back to my hometown of Porterville, California to create a news startup. I’ve bitched enough about, “Oh, I’d do it this way” or, “Oh, you should do it that way.” Time to put my money where my mouth is. Continue reading
“We can’t find a web editor.” Bullshit.
I recently had the pleasure of speaking and teaching at the Associated Collegiate Press Midwinter Conference in Hollywood, California. Boy had I forgotten how doomed college media is.
During the conference, I reconnected with Paul Bittick, the general manager for the Mustang Daily — the college newspaper where I was once the online/multimedia editor from 2008-09. I was shocked to learn that since I left, the Mustang Daily hasn’t had an online editor. [Update March 18: Was informed by former EIC and ME Alex Kacik and Emilie Egger that there was an online editor the three quarters following my graduation. Not since, though.]
“We just can’t find anyone who wants to be a web editor in journalism!” Paul said, exasperatedly. Well, there’s your first problem. You’re looking exclusively in the journalism department for a web editor. Continue reading
Help a bunch of bright-eyed high school journalists get to NYC
UPDATE: You can now donate to The Grizzly Gazette at gazettetonyc.info.
I grew up in a modest town. Porterville, California. Population roughly 40,000. Mostly farmers. It’s a place that smells of cow manure. It’s the “armpit” of California, being the worst, poorest, most-polluted little valley in the golden state.
So when something better than oranges comes out of Porterville, it deserves to be recognized (because it doesn’t happen often).
And that’s exactly what happened this week: The online newspaper at Granite Hills High School (my alma mater) placed as gold crown finalists in the Columbia Scholastic Press Association awards for their online news site, The Grizzly Gazette. This is a national honor and a huge accomplishment.
Now their advisor, Evan Hackett, is looking for a way to send a handful of students to New York City to accept the award and asked me to chaperone. One problem: The school doesn’t have the resources or funding to pull that kind of money together last-minute (the awards ceremony is at the end of March).
We ask of you this: If you know of any organization that is willing to sponsor a few kids flying and staying in NYC for three days, please pass this on to them. These kids deserve to get out and see the world — to see how big their accomplishments are, and to know that after they graduate, there’s so much to move on to.
So, what is “news,” anyway?
In writing about this month’s Carnival of Journalism topic (increasing sources of news), I’ve been doing a lot of thinking about what exactly “news” is and what a “source of news” therefore is. I still don’t have a solid answer. (But maybe I shouldn’t waste my time dwelling over such questions in the first place).
News used to be defined by the act of publication. Information became news once it was published somewhere. Now we have tons of information and “publishing” can be as simple as hitting a “share” button on Facebook. News is being published in spurts every second, everywhere. Much like that old mantra that “beauty is in the eye of the beholder,” such is the case for news; it’s in the eye of the consumers and creators.
Setting yourself apart 101
This weekend I received an email from an eager young lady, Elizabeth Krupka, at Cabrini College who asked me how I set myself apart in college. (I asked her to post her question on Kommons so I could publicly respond).
The phrasing of her question (“How did you set yourself apart from everyone while in college??”) was interesting to me. The harder you try to ensure that you’re not like everyone else, the worse off you’re going to be. How do you measure your success and growth and work toward tangible goals if your treshold is “being set apart from everyone else”? That’s the wrong approach.
So my answer is simple:
There was never a moment where I consciously told myself, “Hey, I think it’s about time I set myself apart from everyone in my major.” It wasn’t about that, and if you focus on that as your goal, you’re doing it wrong.
I had a passion, a thirst for knowledge and a burning curiosity. Those traits led me to do interesting things with my college newspaper, lead interesting discussions in my classes, etc. By nature, I became a leader, and other inspired and eager people followed.
So don’t worry so much about setting yourself apart. Just do what you love doing and always try to learn about how you can do that better. Then share that with everyone else.
The stuff I put on my face
After a personal IM conversation with my good friend Greg Linch, in which we were talking about keeping track of our personal data, I started thinking about what kinds of substances I’m putting into and on my body in my day-to-day routine. Then I realized that, just in putting on my face every morning, my routine creams and lotions are ridiculous. I shocked myself after listing them out. I put a lot of crap on my face every day. Continue reading
I’ll be blogging for 10,000 Words!
I know everyone raves about how amazing Twitter is for building connections within your niche. If you’re reading this post on my blog, you probably have already experienced it firsthand and probably only know me through our niche on Twitter. But that won’t stop me from sharing yet another anecdote of how Twitter has brought great opportunity to my life: I am officially a contributing blogger for 10,000 Words. Continue reading
My two cents on getting a workout while sitting at the computer
As someone who spends 12+ hours a day sitting at a computer, reading this in the NYTimes this afternoon put a frown on my face:
Regular workout sessions do not appear to fully undo the effects of prolonged sitting. ‘‘There seem to be different pathways’’ involved in the beneficial physiological effects of exercising and the deleterious impacts of sitting, says Tatiana Warren, a graduate student in exercise science at the University of South Carolina and the lead author of the study of men who sat too much. ‘‘One does not undo the other,’’ she says.
[from Phys Ed: The Men Who Stare at Screens - Well Blog - NYTimes.com via Christopher Wink on Twitter.]
Although the study referenced in the article above specifically pertains to men, I wouldn’t doubt that the effects are similar for women too (but hey, I’m just guessing).
As a way of “ameliorating the dangers of inactivity”, the blog posts quotes Tatiana Warren, a graduate student in exercise science at the University of South Carolina and lead author of the study:
‘‘Look for ways to decrease physical inactivity,’’ Ms. Warren says, beyond 30-minute bouts of jogging or structured exercise. Stand up. Pace around your office. Get off the couch and grab a mop or change a light bulb the next time you watch ‘‘Dancing With the Stars.’’
Ms. Warren, I know you’re the expert here, but that sounds like terribly ineffective advice to me. It’s also advice tailored more toward people who watch TV than people who sit at their laptops all day, and the latter is probably more common and widespread, at least amongst my circles.
Here’s my take (as a person who spends way too much time sitting) on how I’ve been able to lose some of the extra pounds I’ve put on since graduating from college:
- Invest in an fitness ball to replace your chair. This isn’t uniquely my idea. Tech Guy Leo Laporte has used a ball for years. All the guys in the Social Vibe office (where I sometimes work when I don’t work from home), do the same. Supposedly, sitting on one of these exercise balls all day burns about 350 calories, and has tons of other benefits like helping you build your core muscles (abs), helps with spine alignment (so you can say bye to your terrible, hunched-over-the-laptop posture), and strengthens your balance.
- Keep lightweight dumbbells at your desk. There will be moments of your day when you’re sitting at your computer reading instead of typing. Your hands will be free, and if you see your weights sitting there, pick ‘em up and give ‘em a whirl. I have four-pound weights that I lift during morning conference calls and while reading my Google Reader. It also helps you maintain good information management if you set aside 10 minutes every few hours to read blog posts and lift weights — exercise both your mind and your body.
- Stand sometimes. Whether this means siting your laptop at a tall kitchen counter if you work from home or buying a standing desk if you go into an office, have a place where you can work where you’ll be forced to stand up for a while. I have a tall kitchen nook that I stand at for a few hours a day. Life Hacker has advice on making a stand up desk for $20.
I don’t have any answers for burning calories while driving, which is especially relevant to Angelenos like myself who spend way too many hours in the car. But because I’d imagine any kind of car workout would probably be a safety hazard, I’ll refrain from asking for your suggestions.
